Thursday 23 February 2012

Advert Ending

I gained some feedback from my teacher were I found that my advert needed something to finish it off and leave the audience remembering your product. So after giving me improvements on my first advert attempt I was instructions to create something different at the end. I therefore looked at how other adverts finished and how mine differed.


This was how the majority of adverts ended with the logo being in the centre of the text, but also having a dull background so that it connotes the importance of the logo and brand. Additionally they generally end with a small slogan so the audience will remember the advert. I therefore decided to add the logo but in a fashion that I would be able to relate the brands logo to the rest of the text, this was something that was not normally done in adverts but i decided i would try and challenge this convention.

This is what I was able to produce, as you can see I have added still shots of all the main aspects of the advert in relation to the brands logo and product name this denoted what the car would stand for within a few short seconds.  I felt this was a massive improvement on what is currently used in advertising, however i will need too see if the audience feel the same in the audience feedback when i do my evaluation. 

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