This was how the majority of adverts ended with the logo being in the centre of the text, but also having a dull background so that it connotes the importance of the logo and brand. Additionally they generally end with a small slogan so the audience will remember the advert. I therefore decided to add the logo but in a fashion that I would be able to relate the brands logo to the rest of the text, this was something that was not normally done in adverts but i decided i would try and challenge this convention.
This is what I was able to produce, as you can see I have added still shots of all the main aspects of the advert in relation to the brands logo and product name this denoted what the car would stand for within a few short seconds. I felt this was a massive improvement on what is currently used in advertising, however i will need too see if the audience feel the same in the audience feedback when i do my evaluation.
This is what I was able to produce, as you can see I have added still shots of all the main aspects of the advert in relation to the brands logo and product name this denoted what the car would stand for within a few short seconds. I felt this was a massive improvement on what is currently used in advertising, however i will need too see if the audience feel the same in the audience feedback when i do my evaluation.
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