After coursework reflection

After doing my coursework reflection task i found my research went very much in one direction as i started of by mainly focusing on TV adverts, without looking at the different aspects which made me realise that i was not widening my research enough so that i fully understood what stages are needed to gain an understanding of the different types of advertising.

However once i had realised this i found myself looking at the advertising industry in a much wider view, as i was researching, 

popups 

tv sponsorships

different styles 

One thing that i need to go back and look into which i can do as i carry on with my planning is take a look at the target marketing which i found that my research has lacked, additionally i found that my advertising industry research is very vague with no research on directors, styles and agencies. 

I can look at how i went about my research in two ways with it being very one sided allowed me to realise that i needed to widen my research created an opportunity to get a better understanding of what i have todo for planing and for my research to be detailed enough that i can create a worth while advert. 

Finally i had a discussion slide on my powerpoint as i was finding it hard to create some unique ideas and selling points for the brand. This is when i got the help of my class mates to come up with some possible ideas that would  set my product out from the current ones in the market. Although the product is the same i will be advertising it differently so that it will attract a wider audience. 

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